ABC 20/20

My longtime friend, classmate and client - Disney Imagineer, Joe Rohde tells the real story of how Disney's Animal Kingdom came to be.  (R. J. Garis) Garis Media & Talent Group

The tiger story has been repeated so many times that it has taken on mythological proportions. I have read versions where I rode into the room on the tiger. Where the tiger jumped up onto the table. Licked Michael Eisner’s face.… Now… For all the world to hear… The true story. https://t.co/t29D30KkaH

— Joe Rohde (@Joe_Rohde) October 1, 2021

The Model Of Health

Please welcome our amazing new client Sabina. She is a medical doctor, and top national health expert - as well as a professional fashion model.

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Get The Hell Out Of The Shot!

A publicist's job is mostly to be behind the photographers, not in front of them. It is our job to promote the clients, not ourselves. One of the best pieces of advice I ever got from a senior publicist (way back when I was just a rookie) was - "Get the hell out of the shot!"

That said, once in a while I get asked to do an interview about my career. Below, is a link to a fun one that just came out. I hope you like it.

Article Link

Publicist, R. J. Garis on The Today Show

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Tell A Story

A picture should always tell a story. Always.

@_publicist

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The Secret Seven

What? A video game in a shoe !!!

This publicity video went viral (over 3.3 million views) because it contains the right seven elements. Can you spot them? 

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Iconic Publicist Eleanor Lambert

Fun Fact: New York Fashion Week (NYFW) started in 1943 as something called "press week" at the Plaza Hotel in New York where buyers and press came to see what was next in fashion, courtesy of iconic publicist Eleanor Lambert, who also created the Met Gala.

Visit our agency website - Garis Media & Talent Group

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It's Not Real Media

This cartoon perfectly illustrates why social media will never replace mainstream media. When you don't have professional journalists checking the sources, you have no idea what you're really getting.

@ success.slogans

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How To Snag An Agent

How can I snag a top talent agent? It's a question we hear all the time because most artists quickly discover they can't really get too far in the industry without one. Well - first thing is you have to be seen. You have to get the right people in the audience.

Publicists and top agents tend to work hand in hand when it comes to scouting new talent. Some of the places we look are film festivals, plays, speaking events, music performances, etc. So, how do you get agents and publicists in your area to come see you? The answer is surprisingly simple, yet so many don't do it. Here's the secret - INVITE THEM. Send them a couple of VIP tickets with a nice hand written note. You will be amazed how often this totally simple strategy works!

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It's About The Schmooze

“So much of Hollywood is about that in-person dynamic. You know, it’s all about the schmooze.”

From San Diego and Palm Springs to the Valley in Los Angeles - the industry is spreading out. High profile meet-ups for coffee, drinks or a meal are rapidly returning to full strength with a much broader field of play. This is one reason why it is so important to have a publicist based in Southern California. Check out this article on the return of the industry's "Power" meet-up's with a few new surprises (link below).

Article Link

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Keep A Positive Vibe On The Set

 Positive Energy - Positive Results

Instagram: @_publicist  @_allnycstudios

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A Sign Of Success

When you start working with a national publicist and doing prime media interviews, you will experience jealousy. It is the price of getting major publicity, and it will come in multiple forms. Don't let it bother you - it is a sign of SUCCESS.

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In Media, First Impressions Are Critical

 You never get a second chance to make a first impression.

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#SoCalPublicist

@allnycstudios

@le.foreigns

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New Cover

Congrats on a new magazine cover and feature for actor and model Mauricio Amuy. You are in excellent company!

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